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 Creativity is still the major emphasis in marketing communications. Always has been. Always will.
But when it gets a little gray and loses focus, creative is just that - creative and not applied creative. Creative without reason is ill-advised and ill-conceived. Andrew's strong suit is creative with reason.
He develops meaningful creative strategies based on sound marketing strategies and objectives. He takes an active role in these strategies for our clients, and has the confidence to defend the idea when it's important. Andrew realizes first and foremost that our client's customers have brains. His creative shows just that.
Andrew has over 20 years of advertising experience. His experience includes developing creative campaigns for a variety of clients such as; Acu-Rite (DROs & VROs), Avery Dennison Automotive, Johnson Corp. (pulp & paper), Leigh (roof vents), Magline (materials handling), Bodine (assembly systems), Bridgeport Machines and Mazak (machine tools), TM Smith (tool holders), Rofin-Sinar (industrial lasers), Teleflex Automotive.
In each instance, not only has Andrew brought a unique perspective to the projects, but over time has displayed an excellent record of consistent, high-level performance.
He is a graduate of the Kendall College of Art & Design.
Contact Andrew At: townsend@ksthip.com
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